The making of: UHU glue
Some time ago agency Kolle Rebbe with art director Jörg Dittmann asked us to help with an UHU glue gun advertising campaign. The idea was to represent some iconic souvenir figurines such us a Nutcracker, Cupid, Buddha and Ramses as if they were about to be threatened by the glue gun. The headline for this wonderful project was “Hands Up”. Photographer Bernd Westphal, modelmaker Arndt von Hoff and Jörg started searching for the figurines in all kinds of touristic shops. The problem? They all looked perfect and never had their arms up! Read more